Grant Shapps MP

Below is my run down of some of the subjects touched on in the interview with Grant Shapps MP.

Campaigning

Have to out there for years – 3/4/5 years. (basically he indicates you cant just turn up at last minute without actually saying it).

Technology in campaigning

Email – push politics – where you build up lists of constituents. Pushing information out is crucial and one of the biggest factors in winning my seat with an 8% plus swing

People will often join email lists on specific campaigns – such as saving a hospital

Its a cultural shift. Money usually spent on brochures/newsletters. There are more subtle ways of campaigning. People WILL read local information about what’s going on in their street – thats what campaigners should focus on

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