Great rebrandings of our time

How I chuckled.

Pizza Hut is to become, wait for it…… Pasta Hut! Inspired!

Best "give away" of the Birmingham Conference

Having done the rounds of the Conference stands people often ask what was the best "give away". The Top Trumps given away by Total Politics on behalf of Sky were good. The post cards from Royal Mail always go down well with delegates, however the team at Weber Shandwick produced what I think must be the most useful item of the party conference season.

Their Conservative Party Policy Guide sets out the polices and ideas that will be implemented when the party forms a Government. If only I had such a great item from the party itself!

So much "lobbying material" can be complete rubbish that often ends in the bin. I suspect many in house PA practitioners along with quit a few MPs will find this guide extremely useful! Top marks from me on this one!


Oh Mandy… came and you gave without taking

I have to admit that once as a child I went to a Barry Manilow concert with my Mum. Yes it is so true. But this Mandy story is so much better. More on my Conference highlights and the reshuffle later…..