Free market making green cars more attractive?

I’ve always been a big believer in the strength of the free market in changing peoples behaviour – and there is perhaps no better example than consumers and their choice of automobile.

With the rise in petrol prices green and hybrid cars are becoming more and more popular. I have to say that as a rational human being one of the key criteria for purchasing a new car will be its mpg stats.

It won’t be government who has made me make this choice, or a change in the car tax regime. What it will be is the free market and the rise in petrol prices that will convince me to by a much more fuel efficient car – with the fact that it may be more environmentally friendly being a secondary issue. The major reason is the increase in cost – and its the free market that has made me do it!



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